Merchandising Rules encompass a suite of tools designed to empower Brand and Merchandising Managers in effectively optimizing product listing pages and search functionalities. This suite includes
Catalog Management provides the foundational framework for organizing and overseeing the product catalog. It enables managers to ensure that product data is accurate, up-to-date, and structured in a way that can be read by our system.
Merchandising Rules offer the capability to create and apply specific strategies that influence product presentation and prioritization. By setting these rules, managers can control how products are featured in experiences, positioning items based on various criteria such as promotions, seasonality, or strategic brand objectives.
XSearch Keywords allow for precise control over search results by managing keywords. Managers can create exact match keywords, set up URL redirects, and define keyword synonyms to ensure that customers are directed to the most relevant products or pages, thereby enhancing the search experience.